Google Ads optimisation is a bit like going to the gym. You combine a routine with a target of continuous improvement, to realised those gains. That means when you put rubbish in – you get rubbish out. That’s why you need a solid ppc audit checklist, to bench yourself against. Come on, admit it… When… Continue reading Ace Your PPC Audit in under 25 Minutes? Yes 💪
The impact of the dreaded C-bomb (Covid) is pretty clear. But what are the longer term impacts of a lockdown and tepid market conditions? Cost inflation perhaps maybe stifled consumer spending or more competition as off’ goes online To get a handle on sentiment, we probed Marketing Managers from start-ups to established companies to share… Continue reading The 5 BIG Performance Issues Facing PPC Managers (Today)
Improve your Ad Rank, boost your click-through rate and steal clicks from the competition. Google Callout extensions are a great way to highlight your offers alongside your adverts in Google search. Callout extensions will allow you to add more text under your adverts to highlight your free shipping, discounts and more! A quick primer… What… Continue reading 🔥 Callout Extensions the Ultimate Guide +142 Examples
There is no denying it, Google Ads keywords research can be tedious if you have a huge range of products or services, but it doesn’t have to be that way! I know that there are already lots of good guides out their that have covered almost every keyword research method possible, but this guide is… Continue reading Do Google Ads Keyword Research in a Fraction of the Time
No matter what you’re advertising or what keyword research strategy you’re going to use, most of your time searching for new PPC keywords will be spent in Google Keyword Planner. Google Keyword Planner gives you everything you need to make informed decisions, such as search volumes, average cost per click, and level of competition, so… Continue reading How to use Google Keyword Planner for PPC
