Let’s Talk About Black Friday (Before It’s Too Late)

Before you fire off that discount email… Let’s talk about Black Friday. Before it’s too late. I might be in the minority here, but I will often sway a business away from participating. Don’t read this as pessimism. On the contrary, I believe you’ll benefit from sitting this one out. In this very concise article… Continue reading Let’s Talk About Black Friday (Before It’s Too Late)

New Year, New Update

I can’t believe it’s nearly a year since the tentative ‘idea launch’ of AdEvolver… There was nothing to show back then, just a logo and a few ideas. Even so, over 500 people have thrown their emails at us to signal their interest. Thank you. It’s certainly been slow going this past year, but I… Continue reading New Year, New Update

38 Free Videos – Google Analytics ‘Secrets’

Learn how to repeatedly turn browsers in to buyers, and clicks in to sales, with my free analytics training series. I’ve uploaded all 38 videos of my “Analytics Secrets” course to my personal YouTube channel. You can watch them at your leisure, completely free. Repeatedly turn browsers in to buyers, and clicks in to sales.… Continue reading 38 Free Videos – Google Analytics ‘Secrets’